The yearlong celebration includes a display of unique and unusual applied LEGO brick sculptures.
President Barack Obama and the company President Jørgen Vig Knudstorp both delivered speeches.
“We at LEGO have been privileged to spawn 60 their accomplishments and commit ourselves to continuing our mission for another 60 —and beyond.” – Company President Jørgen Vig Knudstorp
We Built the Party
To begin LEGO's 60th anniversary year, we hosted a huge blowout party at LEGOLAND. Since its foundation in 1932, the LEGO company has used its famous brick to instill imagination, creativity, fun and learning in children's lives. Through this party, we tried to pump up the volume on those values and give LEGO lovers a unique LEGO experience.
We announced the LEt's GO build winners.
Guests enjoyed unique anniversary products and a LEGO birthday cake.
“We celebrate six decades of individual expression and creativity made possible by this dedicated company. Happy birthday to LEGO, and many, many more.” – U.S. President Barack Obama